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HEALTH PRODUCT

Baby’s Bottom Looks Red? It Might Be Diaper Rash!

As a parent, it’s only natural to worry when you notice redness on your baby’s sensitive areas, especially around the bottom or inner thighs. In most cases, this is a sign of diaper rash.

Diaper rash is one of the most common skin issues in infants, especially during the first year of life.

It can cause the skin to become dry, irritated, or even sore, and often makes babies feel uncomfortable and fussy during diaper changes or while being held.

What Causes Diaper Rash?

GWS Wellness: Baby’s skin is easily irritated.

The main cause is prolonged contact between your baby’s skin and a wet or dirty diaper. Urine and stool contain substances that can easily irritate your baby’s delicate skin.

Other factors include:

  • Friction from tight or ill-fitting diapers
  • Excess moisture trapped in the diaper area
  • Use of wipes containing alcohol or fragrance

And diaper rash doesn’t only affect babies. Adults who wear diapers for medical reasons can experience the same issue.

How to Treat and Prevent Diaper Rash

Change diapers frequently

Ideally, change your baby’s diaper every two hours or sooner if they’ve peed or pooped. Don’t wait until the diaper is full.

The longer the skin stays damp, the higher the risk of irritation.

Clean the area gently

Avoid scrubbing or rubbing the skin too hard. If you’re using wipes, choose ones that are alcohol- and fragrance-free.

You can also use warm water and a soft cloth.

Don’t forget to clean in the folds of the skin too!

Let the skin breathe

Give your baby some diaper-free time daily, just a few minutes on a clean towel or mat. Fresh air can help speed up healing.

Use a protective cream

After cleaning and drying the area, apply a protective cream to lock in moisture and shield the skin from irritation.

Recommended Product: wund+™ Regeneration Cream

This cream contains moisturizers that help repair damaged skin. It’s lightweight, absorbs quickly, and doesn’t leave a greasy feel.

Making it perfect for use after every diaper change.

It also contains microsilver, which soothes redness and reduces itching.

Formulated without fragrance or alcohol, it’s gentle enough for sensitive skin and can also be used on minor scrapes or skin irritations.

How to use:
Apply a thin layer to the diaper area every time you change your baby’s diaper, especially before bedtime.

Diaper rash is a common issue for both babies and adults with special care needs. But with the right routine and products like wund+™ Regeneration Cream, you can keep skin healthy and rash-free.

Show your baby’s skin some extra love because a happy baby means happy parents!

References

Healthline. Accessed in 2025. Baby Diaper Rash Prevention.

Mayo Clinic. Accessed in 2025. Diaper Rash.

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